What this article covers: A reference for BrizoConsol's built-in Financial Performance KPIs — the formula behind each KPI and what it measures. For a full list of all KPI categories, see Built-in KPIs Overview.
Financial Performance KPIs measure profitability — how effectively the business converts revenue into profit at different stages of the income statement.
🛈 How these KPIs are calculated: Profitability margin KPIs divide a profit figure by revenue for the same period. Return on Assets is annualised — for a single month it multiplies by 12; for a year-to-date figure it multiplies by 12 ÷ months elapsed — so you can compare a partial-year return to a full-year benchmark.
KPI Reference
KPIFormulaWhat it measures
Gross Profit %Gross Profit ÷ RevenuePercentage of revenue remaining after direct costs. Indicates core product profitability before overhead.
Operating Profit %Operating Profit ÷ RevenuePercentage of revenue remaining after direct costs and operating expenses. Reflects core operating efficiency.
Net Profit %Net Profit ÷ RevenuePercentage of revenue translating into bottom-line profit after all costs, interest, and tax.
EBIT MarginEBIT ÷ RevenueOperating profit margin before interest and tax. Useful for comparing profitability across businesses with different capital structures.
EBITDA MarginEBITDA ÷ RevenueProfitability before non-cash charges and financing costs. A common proxy for operating cashflow.
Return on AssetsAnnualised Net Profit ÷ Average Total AssetsHow effectively assets generate profit. Annualised so a monthly or partial-year figure is comparable to an annual benchmark. Average assets = (opening + closing) ÷ 2.
Return on EquityNet Profit ÷ EquityProfit generated relative to shareholders' investment. Uses closing equity balance.
Expense-to-RevenueOperating Expenses ÷ RevenueOperating cost efficiency — lower values indicate more revenue per dollar of overhead.
Where to Use These KPIs
FeatureSuggested use
Pulse Key MetricsTrack Gross Profit %, Net Profit %, and EBITDA Margin alongside revenue on the Key Metrics page.
Health ScoresAdd Net Profit % and EBITDA Margin to health score pages — weight them heavily if profitability is the primary focus.
Custom ReportsReference Return on Assets or Return on Equity in custom report rows to show performance against a capital benchmark.
Board & Investor ReportsUse EBIT Margin and EBITDA Margin in board packs — they strip out financing and tax differences, making cross-entity comparisons more meaningful.